{"id":44,"date":"2016-10-26T08:56:09","date_gmt":"2016-10-26T10:56:09","guid":{"rendered":"http:\/\/www.compp.unifra.br\/?post_type=portfolio&amp;p=44"},"modified":"2016-10-26T08:56:09","modified_gmt":"2016-10-26T10:56:09","slug":"projeto-agape","status":"publish","type":"portfolio","link":"https:\/\/compp.ufn.edu.br\/?portfolio=projeto-agape","title":{"rendered":"Projeto \u00c1gape"},"content":{"rendered":"<p><iframe title=\"VIDEOCASE AGAPE\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/2B1qVVjwVYg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p><strong><br \/>\n<\/strong><\/p>\n<p>O Projeto \u00c1gape, cujo nome significa amor incondicional, teve como objetivo demonstrar que todo o amor de m\u00e3e \u00e9 igual e, com essa mensagem, fazer com que os moradores de Santa Maria reconhe\u00e7am a import\u00e2ncia do Centro de Apoio \u00e0 Crian\u00e7a com C\u00e2ncer, uma das \u00fanicas institui\u00e7\u00f5es que d\u00e1 apoio \u00e0s crian\u00e7as com c\u00e2ncer no interior do Rio Grande do Sul.<\/p>\n<p>Para criar uma conex\u00e3o entre as m\u00e3es e o CACC e aproveitando o dia das m\u00e3es, foram elaborados entrevistas atrav\u00e9s de v\u00eddeos em que as m\u00e3es respondiam a pergunta: O que voc\u00ea quer para o seu filho?<\/p>\n<p>Com base nessas respostas, foram veiculados webcards e trechos das entrevistas chamando para assistirem o v\u00eddeo completo publicado no dia 8 de maio.<\/p>\n<p>A campanha teve in\u00edcio com a cria\u00e7\u00e3o da fanpage do Projeto \u00c1gape, e com algumas mudan\u00e7as no visual da fanpage do CACC.<\/p>\n<p>Foram publicados webcards durante o m\u00eas de Abril e Maio em ambas as p\u00e1ginas, al\u00e9m de teasers convidando o p\u00fablico a assistir trechos do audiovisual produzido para o projeto. Cada um dos v\u00eddeos teve o alcance de mais de 8.400, em torno de 2.000 visualiza\u00e7\u00f5es e 26 compartilhamentos. E, no dia das m\u00e3es o v\u00eddeo completo com o depoimento de seis m\u00e3e do CACC e tr\u00eas m\u00e3es de filhos saud\u00e1veis foi publicado, alcan\u00e7ando 9.000 pessoas, obtendo 1300 visualiza\u00e7\u00f5es e 17 compartilhamentos nas redes sociais. Um filme publicit\u00e1rio de 30 segundos foi feito para a televis\u00e3o e veiculado na RBS TV.<\/p>\n<p><strong>ACAD\u00caMICOS<\/strong><\/p>\n<p>Andressa Costa, Henrique Mello Lima e Thaila Naz\u00e1rio<\/p>\n<h3 style=\"text-align: justify\"><strong>WEBCARDS<\/strong><\/h3>\n<div id='gallery-1' class='gallery galleryid-44 gallery-columns-3 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/compp.ufn.edu.br\/?attachment_id=591'><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"251\" src=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst1-300x251.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst1-300x251.jpg 300w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst1-1024x857.jpg 1024w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst1-768x643.jpg 768w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst1-1536x1286.jpg 1536w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst1.jpg 1966w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/compp.ufn.edu.br\/?attachment_id=592'><img decoding=\"async\" width=\"300\" height=\"251\" src=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst-2-300x251.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst-2-300x251.png 300w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst-2.png 756w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/compp.ufn.edu.br\/?attachment_id=593'><img decoding=\"async\" width=\"300\" height=\"251\" src=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst-3-300x251.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst-3-300x251.png 300w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/inst-3.png 756w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/compp.ufn.edu.br\/?attachment_id=594'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"251\" src=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/pre-documentario-300x251.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/pre-documentario-300x251.png 300w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/pre-documentario.png 756w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/compp.ufn.edu.br\/?attachment_id=595'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"251\" src=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Pre-teaser-1-300x251.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Pre-teaser-1-300x251.png 300w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Pre-teaser-1.png 756w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/compp.ufn.edu.br\/?attachment_id=596'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"251\" src=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Pre-teaser-2-300x251.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Pre-teaser-2-300x251.png 300w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Pre-teaser-2.png 756w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/compp.ufn.edu.br\/?attachment_id=597'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"251\" src=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Promo-2-300x251.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Promo-2-300x251.png 300w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Promo-2.png 756w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/compp.ufn.edu.br\/?attachment_id=598'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"251\" src=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Promo-3-300x251.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Promo-3-300x251.png 300w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Promo-3.png 756w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/compp.ufn.edu.br\/?attachment_id=599'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"251\" src=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Promo-1-300x251.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Promo-1-300x251.png 300w, https:\/\/compp.ufn.edu.br\/wp-content\/uploads\/2016\/10\/Promo-1.png 756w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O Projeto \u00c1gape, cujo nome significa amor incondicional, teve como objetivo demonstrar que todo o amor de m\u00e3e \u00e9 igual e, com essa mensagem, fazer com que os moradores de Santa Maria reconhe\u00e7am a import\u00e2ncia do Centro de Apoio \u00e0 Crian\u00e7a com C\u00e2ncer, uma das \u00fanicas institui\u00e7\u00f5es que d\u00e1 apoio \u00e0s crian\u00e7as com c\u00e2ncer no [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":599,"comment_status":"open","ping_status":"closed","template":"","meta":{"footnotes":""},"portfolio_category":[20],"portfolio_tag":[],"class_list":["post-44","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-20"],"_links":{"self":[{"href":"https:\/\/compp.ufn.edu.br\/index.php?rest_route=\/wp\/v2\/portfolio\/44","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/compp.ufn.edu.br\/index.php?rest_route=\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/compp.ufn.edu.br\/index.php?rest_route=\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/compp.ufn.edu.br\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/compp.ufn.edu.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=44"}],"version-history":[{"count":0,"href":"https:\/\/compp.ufn.edu.br\/index.php?rest_route=\/wp\/v2\/portfolio\/44\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/compp.ufn.edu.br\/index.php?rest_route=\/wp\/v2\/media\/599"}],"wp:attachment":[{"href":"https:\/\/compp.ufn.edu.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=44"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/compp.ufn.edu.br\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_category&post=44"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/compp.ufn.edu.br\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_tag&post=44"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}